How Our SEO Process Works: Your First 30 Days, Day by Day
The first 30 working days
- Days 1 to 3
- Sign-up, access and kick-off
- Days 4 to 6
- Audit and tracking setup
- Days 7 to 10
- Research and strategy approval
- Days 11 to 14
- First work goes live
- Days 15 to 30
- Content, links, first report
Days 1 to 3: Sign-Up, Handover and Kick-Off
On day one you sign up and get an access pack listing what we need, mostly Google accounts and your website login. On day two your account moves from sales to the delivery team, and the scope gets checked against what you agreed.
Day three is a 45-minute kick-off with your SEO lead. It covers what no tool can tell us, like your three main competitors and which services carry the best margin. SEO onboarding stalls more often on a missing password than on anything else, so we chase it gently.
Days 4 to 6: The Audit, Sped Up by AI
AI speeds up a full technical audit of your site and a gap analysis against those competitors. Google Analytics 4, Tag Manager and Search Console get set up or fixed at the same time.
Before anything changes, the baseline gets recorded. In month six, the only honest way to show progress is against a starting point taken before anyone touched anything.
Days 7 to 10: Research, Then Strategy Approval
Keyword research is done by hand, matching each search to the page that should answer it. The questions people ask AI assistants get mapped too, so your pages can be quoted there.
On day 10 you see the strategy and content plan on a call, with the fixes ordered by likely effect on enquiries. Nothing starts until you agree to it.
Days 11 to 14: The First Work Goes Live
By working day 14, the critical technical fixes are live, the first batch of pages is optimised and your Google Business Profile is complete. Every change goes into a simple log you can read any time.
Day 14 is when work shows up on your site, not when rankings move. Competitive keywords usually take three to six months.
Days 15 to 30: Content, Links and the First Report
Next, content gets written and published. AI drafts it and an editor rewrites it, then blog posts follow and link building begins. Between days 26 and 30 you get your first report and a 45-minute review call.
A live dashboard pulls from Google Analytics and Search Console, so you can check it any day. After that it’s the monthly cycle. Start with a free SEO audit, compare SEO packages, or read about our SEO services.
One honest note. These are working days, Monday to Friday, and the dates assume access and approvals arrive on time. When they're delayed, the timeline shifts by the same number of days, and we'll tell you on the monthly call instead of letting it surface at month six.
What do you need from us?
Account access, 45 minutes for the kick-off, your three main competitors and content approvals within five working days.
Are these calendar days?
No, working days, Monday to Friday. Late access or approvals move the timeline by the same amount.
How do we see progress?
On a live dashboard from Google Analytics and Search Console, plus a 45-minute review call every month.
Ready to start day one?
Tell us the search you want to win. We will send back a free audit, the keywords worth chasing and a quote.
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